Your Image Stylist

The Stylist behind the brand.

My name is Peta, and I’m a certified personal Image Stylist, based in Perth, Western Australia.

I have been fortunate enough to find a fulfilling career whereby my genuine love for people, fascination with human behaviour and obsession with fashion can co-exist. 

My objective is to create a safe and comfortable environment to empower individuals to discover their own personal style.  My unique perspective on personal styling focuses on the inside, to convey the right message on the outside. I strive to ensure every client, irrespective of gender, age and size, experiences first hand the power of transformational styling, revealing their best version.

I became my best version by allowing my passion to guide me to my purpose, and I want to offer you the same. Any Styling Package can be tailored to your needs, so please get in touch if you would like to discuss an alternative option.

I would love the opportunity to work with you.


My Qualifications

I have completed an Advanced Certificate of Professional Style & Image at Australian Style Institute, home of Australia’s leading style and image professionals. Their unique method of styling is founded in critical principles of human behaviour – enabling me as a Professional Stylist to offer a unique perspective on styling that empowers my clients.

I can have a defining influence in my clients’ lives by helping them to embrace their personal aspirations, tackle their fears, pursue ambitious career goals, make public appearances or even simply accept and learn to love themselves exactly the way they are.

Since I started my business I have styled over 600 Personal Styling Clients and conducted over 35 Styling Workshops, with over 360 attendees.

My Why

Growing up, I was never the beautiful girl at school.  To be honest, I probably spent far too much time dreaming about being the perfect size 8.  Aspiring to have the flawless complexion – you know, like the girls in Girlfriend Magazine!  The now older and wiser Image Stylist in me, will challenge my adolescent perception that a size 8 is perfect! But at the young age of 16, my perception was my reality.

We all wore the same mission brown uniform, so the flavour of our Body Shop Lip Balm and the way we scrunched our school socks, defined us.  Don’t get me wrong; I was popular, as I have always had the ability to interact with different personalities, love people and new experiences.  From a young age, my inter-personal skills were strong.  I was the observant, sympathetic friend, providing practical care to friends and colleagues, usually sugar coated with humour.  I have always been observant about other people and seem to sense what is wrong with someone before others might.  Helping people to feel better about themselves has always felt rewarding.

From the minute I left school, irrespective of career and lifestyle, personal grooming held significant importance in my life.  I have experienced first hand how the clothes we wear affect the impression people form of us.

Fast-forward more years than I care to admit and I am now a proud Mother of 2 adorable children.  Re-entering the daunting schoolyard as a Mum, socializing with a multitude of people and listening to their fears, insecurities, needs and desires, completely opened my eyes and defined my purpose.  Once I knew my purpose, I knew the role I could play to achieve it!

I love the effect a well-styled outfit can have on an individual. To be involved in the process of this beautiful transformation is so rewarding. Fashion styling is more than choosing great clothes and keeping up with trends. Great styling is about understanding my clients’ individual body shapes and what garments are going to suit. It involves identifying desires, fears and lifestyle needs. It’s about building confidence. When you look good, you feel great and then you have the self-esteem to achieve anything.

My Styling Milestones


  • Official Fashion Stylist for the ‘Style Studio’ Westfield Booragoon Shopping Centre.
  • Autumn and Winter Styling Workshop – Karrinyup Shopping Centre


  • Appointed official judge on WA Fashions On the Field.


  • Official Perth Runway Fashion Stylist for Airnorth Cable Beach Polo Event in Cable Beach, Broome, Western Australia
  • Celebrity Styling – Catriona Rowntree
  • 2029 Fashion Stylist for the ‘Style Studio’ AMP Capital Garden City Shopping Centre.


  • Won The Alumni Award from Australian Style Institute.
  • Head Image stylist for a fun cook book called “There’s a carrot in my Piñata”


  • Crowned “Best Dressed” at Diner en Blanc Perth
  • Finalist for ‘Stylist of the Year’ by Australian Style Institute


  • Won ‘The One to Watch’ Award by Australian Style Institute.